Branded Caller ID
Restoring trust, through brand recognition.
Retail and Services
Customers expect seamless, connected experiences across every channel. While digital continues to grow for browsing and buying, when it comes to post-purchase support, people still reach for the phone. They want real answers, real fast.
But with spam, fraud, and robocalls spiking, most unidentified calls are ignored. In fact, 79% go unanswered, including the ones your customers want to receive. That hurts satisfaction, trust and your bottom line.
The solution? Make calls recognizable. Add identity to ever outbound call so customers know it's you.
Insurance and Finance
Customers of insurance and financial services rely on trusted guidance for important decisions, claims, and account support. Even with strong digital tools, the phone is still where meaningful conversations happen.
Rising spam and unknown numbers mean majority of calls still go unanswered, blocking critical outreach and slowing resolution.
Branded caller ID removes that barrier. By displaying your business name, logo and reason for calling, customers instantly recognize who's on the line. The result: more calls answered, faster support delivered and stronger customer confidence.
Case Study
Recently, one of our clients shared a sample of their outbound call data. Working with Hiya, we uncovered some eye-opening insights.
94% of their outbound calls were being marked as spam, which meant:
• Answer rates dropped by 37%
• Average talk time fell by 46%
• First-Call answer rate declined by 30%
• Second-Call answer rate declined by 32%
• Third-Call answer rate declined by 33%
The biggest problem they had is that 8,647 of their calls were blocked, that's compared to only 64 when not marked as spam.